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Are you a North Mississippi Allstars fan? Then you are invited to
join the family of 51 Phantoms street teamers who distribute posters and handbills
at live shows or help with other promotions for NMA shows and releases.
The 51 Phantoms are the key to NMA’s success! Please understand that
offering to help out with the Allstars is an IMPORTANT job
and a responsibility we take SERIOUSLY. If you do not have
time to hang posters in key, visible locations, distribute handbills at other
shows in your area before the band arrives, or to help out at the show/event,
then this job is probably not for you. However, if you do have the time and
this sounds like fun then read on!
I. What WE will do
II. What YOU can do
III. Market Leader
IV. Sign Me Up!
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I. What we will do:
If you are promoting a headlining Allstars show you will receive one spot
on the guestlist to that show, provided you do the following:
II. What you will do:
1. Join the NMA message board 51 Phantoms group to communicate and coordinate
efforts with your fellow street teamers.
2. Hand out promotional materials in your area:
- Shows/Events: One of the best places to distribute handbills
is at other rock, jam or blues shows in your area. Check www.pollstar.com
and www.jambase.com to find these events. You can also place handbills inside
these venues if you received permission.
- Gathering Places: Distribute posters and place handbills
on college campuses, at record stores, coffee shops, head shops, bars, and
other places where music fans frequently visit. Please be aware of local
ordinances regarding postering in public places and ask store owners for
permission before placing anything in their store.
3. Create a positive buzz surrounding the band and upcoming shows/events:
- Word-of-mouth goes a long way in promoting the Allstars.
Just talking about NMA and their upcoming shows with your friends introduces
new listeners to the community.
- Internet chat groups or websites are another great way
to help get the word out to the regional music community.
- Trading music is another way to introduce people to the
band. We’re happy to have the music being traded, but understand that
the live shows are for trading or giveaway purposes only. Please respect
the band - do not sell their shows.
4. Fill out our Feedback Form that requests the following:
- The name and location where you posted flyers or passed out handbills
- Information about the media outlets in your market.
- A list of any local press/advertising you notice for the band/show/event.
III. Market Leader:
For each show we need a market leader who can take on additional responsibilities.
To reward the additional effort you will be given two tickets to the upcoming
show. Market Leaders need to:
1. Coordinate the promotional efforts of the 51 Phantoms in
your area to ensure that you are flyering all the important spots and shows
in town.
2. Gather mailing list names at the show between the door time and the
time the show begins.
If you are interested in this position please email phantoms@nmallstars.com
with the info requested below and “MLeader” in the subject when
you reply.
IV. Sign Me Up!
If you have read all of the above information and you are interested in the
position, please send all of the following information to phantoms@nmallstars.com:
- Show/event date and location for which you would like to help.
- Your drive time to the show
- Your full name and mailing address (so that we can send you posters)
- Phone number where you can be reached during the day.
If you email us with an offer to help out, expect to hear back in about 5
days with details as to how you can be of assistance to the band.
We couldn’t do it without your help, thank you all for your continued
support! Let’s spread the North Mississippi Allstar love!
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